Paola: You're very welcome! The idea originated in 2023 from a very common problem: How can we remove insects from our living spaces without harming them? Many of the products available on the market at the time were functional but often not particularly attractive and frequently came from the Far East. We wanted to create something that was both practical and aesthetically pleasing – a product you wouldn't have to hide, but would gladly use in your home. That's how the LIV Insect Catcher, our first product, was born.Paola: Exactly, LIV by Neher is a brand founded by Neher Insektenschutz. It's a passion project built on the extensive experience of Neher Insektenschutz. For over 50 years, Neher has been known for high-quality insect screens that enable insect-free living spaces. With LIV, we wanted to leverage this experience to create a brand that combines sustainability, quality, and design in a completely new way.Paola: Yes, that's right! LIV comes from Scandinavian and means Life. This name perfectly reflects what we're about: we want to develop products that enrich life, respect nature, and make the home a more beautiful and pleasant place. LIV stands for life in all its forms – for the insects we protect, and for the people who use our products.Paola: We have indeed expanded our range because we realized there are many other ways to make a home more beautiful and sustainable. Today, in addition to the insect catcher, we also offer beeswax candles and scented candles, handcrafted in inclusive workshops to provide relaxing moments of well-being, as well as handmade ceramic products that perfectly combine design and functionality.Paola: Social responsibility is really important to us. For example, our insect catcher is packaged by Lebenshilfe Landkreis Tuttlingen e.V., which is very close to our hearts. Furthermore, with every insect catcher sold, we donate 40 cents to the Netzwerk Blühende Landschaft to create 1 square meter of flower meadow in Germany. This way, we create valuable habitats for insects and actively contribute to the protection of biodiversity.Paola: Yes, we are very proud of that! In 2019, we created an originally 5,000 square meter flower meadow at our company site in Baden-Württemberg. With the construction of our new high-bay warehouse, we were able to expand the area to 8,000 square meters. The meadow was designed according to the guidelines of the FFH Directive (Fauna-Flora-Habitat) to create a valuable habitat for insects and wildflowers. We mow the meadow only twice a year and leave the cuttings to allow the plants to self-seed. This way, the meadow remains a paradise for bees, butterflies, and other insects all year round.Paola: Our vision is to help people not only make their homes insect-free, more beautiful, and more functional, but also to make a positive contribution to the environment and society. With LIV, we want to show that sustainability, design, and functionality can go hand in hand. LIV means life – and that's exactly what we're about: protecting and celebrating life in all its forms.
The Emergence of LIV by Neher: Innovation Meets a Love for Nature
